September 13, 2016
Reuters partners with Wibbitz to create videos using automation technology
NEW YORK – Today Reuters, the world’s largest international multimedia news provider, announced a partnership with Wibbitz to create news videos for Reuters News Agency customers using automation technology. For the first time ever, Reuters News Agency will offer ready-to-publish digital videos that are automatically produced as soon as relevant Reuters pictures, text and graphics are available, powered by Wibbitz technology.
The new partnership will expand the selection of videos available to Reuters clients and provide videos summarizing news events within minutes. Wibbitz’s platform also has the ability to customize video design, supports generation of captions in multiple languages and can produce multiple versions of the same video to suit different screens and audiences. Videos will be available to publishers exclusively through Reuters News Agency platforms. Some videos will also be available free of charge on Open Media Express.
The first application of the partnership will deliver recap videos that summarize soccer matches from top European leagues, available just minutes after games conclude. Going forward, Reuters and Wibbitz will explore other topic areas where this technology can be applied.
“Demand for news videos for social and mobile use continues to grow both for our customers and from their audiences” said Rob Schack, Global Head of Partnerships & Verticals for Reuters News Agency. “The speed and breadth of videos Reuters can produce with Wibbitz technology will provide our customers with captivating content when and where these audiences want it most.”
“Reuters has the right text content and high-quality media to create excellent videos, and our technology can repackage these pieces into dynamic video summaries as soon as a story breaks,” said Zohar Dayan, Co-founder & CEO at Wibbitz. “Automation will help Reuters expand its video offering across screens, social platforms, and audiences, further solidifying its position as the world’s leading multimedia news provider.”
Reuters, the news and media division of Thomson Reuters, is the world’s largest international multimedia news provider reaching more than one billion people every day. Reuters provides trusted business, financial, national, and international news to professionals via Thomson Reuters desktops, the world's media organizations, and directly to consumers at Reuters.com and via Reuters TV. Follow news about Reuters at @ReutersPR.
Thomson Reuters is the world's leading source of intelligent information for businesses and professionals. We combine industry expertise with innovative technology to deliver critical information to leading decision makers in the financial and risk, legal, tax and accounting, intellectual property and science and media markets, powered by the world's most trusted news organization. Thomson Reuters shares are listed on the Toronto and New York Stock Exchange.
Wibbitz provides publishers with advanced text-to-video technology to automatically produce premium videos using text content in seconds. Publishers produce thousands of videos each month for desktop, mobile, social media, and OTT using Wibbitz’s platform. Wibbitz has offices in both NYC and Tel Aviv. For more information visit www.wibbitz.com.
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